pro.equip Dishwashers
Product renderings

pro.equip is our client gastro total’s in-house brand for commercial kitchen equipment.
For the dishwasher segment, we had the opportunity to create visuals for their first in-house product line: six models, ranging from a 50 x 50 pass-through dishwasher to two under-counterdishwashers in 50 x 50, to three compact under-counter glass and bistro dishwashers in 40 x 40 and 38.5 x 38.5.

High-quality visual content was needed for the market launch long before the first production units were manufactured. Instead of waiting for the finished original devices, we optimized the delivered STEP design data for all six models for the rendering process and used it to create highly detailed product renderings. We defined the surfaces, materials, and textures of the stainless steel housings and other product components based on a pre-production model, just as we did for the lighting and visual style of the final images.

The result is a consistent, photorealistic look for pro.equip’s dishwasher series, suitable for use on the website, in sales materials, and in retail settings—long before the first physical unit was available.