ekiwa
Brand Identity

Design of the complete brand identity

On Pentecost 2017, the four Protestant parishes of Wattenscheid, Günnigfeld, Höntrop, and Leithe merged to form the new Protestant Parish of Wattenscheid—or “ekiwa” for short. Half a year earlier, we—a media agency based in Bochum—had been commissioned to manage the entire brand identity. In addition to the word mark “ekiwa,” we also created the logo, all stationery, and the corporate design. To publicize the merger as widely as possible, a newspaper was published, which we typeset and designed. The issue had a print run of 42,000 copies and was distributed throughout the entire Wattenscheid church district. Further support for the launch came in the form of a large community festival held under the motto “Four Wins.” For this event, we designed various promotional materials, such as beach flags, posters, stickers, lanyards, and balloons. We also assisted “ekiwa” with the development of its website.