VRR "
" Campaign
More Fun on the Road
Design of print materials and production of viral commercials
On behalf of the Rhine-Ruhr Transport Association—VRR for short—we designed a media campaign to raise awareness of Pendlerportal.de. Under the title “The Ripple Effect—More Fun on the Road,” we produced three video trailers in addition to various print materials. In these short spots, real actors and actresses performed against a backdrop that we drew and animated.
Customer
Rhine-Ruhr Public Transportation Authority