{"id":11090,"date":"2025-08-18T13:07:10","date_gmt":"2025-08-18T11:07:10","guid":{"rendered":"https:\/\/www.beckdesign.de\/arbeiten\/german-brand-award-2022\/"},"modified":"2026-08-21T11:54:41","modified_gmt":"2026-08-21T09:54:41","slug":"german-brand-award-2022","status":"publish","type":"portfolio","link":"https:\/\/www.beckdesign.de\/en\/work\/german-brand-award-2022\/","title":{"rendered":"German Brand Award 2022"},"content":{"rendered":"\t\t
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German Brand-
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At this year\u2019s German Brand Award, we were able to bring home two awards from Berlin. In the category \u201cExcellence in Brand Strategy and Creation \u2013 Brand Communication,\u201d we were named \u201cWinner\u201d for our Vorwerk Kobold \u201cBesserwischer\u201d launch campaign. Our \u201cVorwerk Thermomix TM6 Product Campaign\u201d received a \u201cSpecial Mention\u201d in the same category and had previously been honored with a German Design Award. <\/p>\n<\/div>\n<\/section>\n<\/div>\n<\/section>\n<\/div>\n<\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Vorwerk Deutschland Stiftung & Co. KG<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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German Brand- -Award 2022 Excellent work! At this year\u2019s German Brand Award, we were able to bring home two awards from Berlin. In the category \u201cExcellence in Brand Strategy and Creation \u2013 Brand Communication,\u201d we were named \u201cWinner\u201d for our Vorwerk Kobold \u201cBesserwischer\u201d launch campaign. Our \u201cVorwerk Thermomix TM6 Product Campaign\u201d received a \u201cSpecial Mention\u201d […]<\/p>\n","protected":false},"author":1,"featured_media":11091,"menu_order":87,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"portfolio_category":[148,152],"portfolio_tag":[150],"class_list":["post-11090","portfolio","type-portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-content-campaign","portfolio_category-digital","portfolio_tag-branding"],"acf":[],"yoast_head":"\nGerman Brand Award: Vorwerk Kobold and Thermomix<\/title>\n<meta name=\"description\" content=\"German Brand Award: Winner for Vorwerk Kobold \u201cBesserwischer\u201d and a Special Mention for the Vorwerk Thermomix TM6 in the Brand Communication category.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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